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Pro-environmental BehaviorGCBS✓ Validated
General Conservation Behavior Scale
Kaiser · 1998
Overview
Measures frequency of conservation behaviors across multiple domains including energy use, transportation, food choices, and consumer behavior. Assesses both private-sphere and public-sphere behaviors.
Measure Details
Number of Items30 items
Response Scale5-point frequency scale (1 = Never, 5 = Always)
Author(s)Kaiser
Year Published1998
Internal Reliabilityα = .82
DomainPro-environmental Behavior
Citation
Kaiser, F. G. (1998). A general measure of ecological behavior. Journal of Applied Social Psychology, 28(5), 395–422.
Keywords
behaviorconservationenergytransportconsumer
Use This Measure
Free to use for research and educational purposes. Please cite the original authors.
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At a Glance
Items30
Year1998
Reliabilityα = .82